ART DIRECTION
Developing the overall visual direction for brands, products, artists and creatives. From the first concept and references to image-making, design and the final applications.
Developing the overall visual direction for brands, products, artists and creatives. From the first concept and references to image-making, design and the final applications.
Creating garment graphics, merchandise capsules and cut-and-sew pieces. From first sketches to materials, tech packs and production.
Creating visual worlds around artists and releases. From album covers and rollout concepts to campaign visuals, social assets and merch, I bring the different parts together under one visual direction.
Building visual identities and designing physical products and packaging. My focus is to create something that stand out in the shelf with a clear visual direction.
Designing posters, banners, event graphics, visual merchandising, retail displays and physical setups that bring an idea into the real world.